Chapter 1: Reusing Existing Assets

Digital transformation is the only strategy.

In 2020, virtually all industries, from retail and manufacturing to finance and hospitality, shifted how they do business. The uniting trait across all of them? A sharpened, more urgent focus on digital maturity.

In fact, according to our new report, 75% of companies continued focusing on their digital transformation initiatives, despite all the disruptions, and almost two-thirds of those companies actually increased their investments and efforts.

The State of API Economy 2021 report explains why APIs are central to organizations’ needs and digital transformation efforts. This report is based on Google Cloud’s Apigee API Management Platform usage data, customer case studies, and analysis of several third-party surveys conducted with technology leaders from enterprises with 1,500 or more employees, across the United States, United Kingdom, Germany, France, South Korea, Indonesia, Australia, and New Zealand.

What’s inside:

• An overview of key technology trends and important shifts in the role of APIs in digital transformation initiatives
• An analysis of factors that contribute to successful digital platforms
• Exploration of organizations’ intentions for IT investment and the changing market for the API-first digital economy
• How enterprises can build or participate effectively in digital ecosystems